America's department store was the previous moniker for Macy's. It's now more well known as Amazon roadkill.

Currently, Macy's is retaliating.

The illustrious brand said on Wednesday that it will open an online store where independent vendors may offer their wares.

It may be better to be late than never.

The retailer's Fall fashion catalogue from the previous year was more recent than their online buying strategy.

Before Wednesday, Macy's online presence was a direct reflection of its physical shops and stockrooms,

limiting online consumers to what was currently available at their neighbourhood shopping centre

With the help of its new platform, independent businesses may now offer their items

on the Macy's website and sell and ship them independently

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